Guess who’s having a 100th Birthday?

Boardworks Outdoor Advertising  is honored to join OOH advertisers across the country on Earth Day, Friday 22, 2016 by donating available space on our digital billboards in Atlanta to promote The National Park Service turning 100.


About The National Park Foundation via OAAA

The National Park Foundation, the official charity of America’s national parks, launched a nationwide public awareness and education campaign celebrating the milestone centennial anniversary of the National Park Service this year. Much more than just a birthday party, the Centennial will enable Americans to discover and reconnect with their public lands. The goal is to ensure these special places and sites are sustained and enjoyed for the next 100 years.

The National Park Foundation has partnered with OAAA and its members using the OOH medium to drive awareness and understanding of parks and deepen public engagement.

Phase III of the Find Your Park public service campaign uses national park locations to symbolize the Centennial of the National Park Service, each image representing the numeral 100. This phase continues to help increase awareness of all that the National Park Service is and does while celebrating its 100th birthday. This creative will be featured on billboards, buses, bus shelters, and other OOH formats across the country from April through September.

Digital OOH such as digital billboards and place-based digital networks will also feature the campaign, encouraging citizens to find their parks wherever they may be.